Contact:
Tammy Ross,
Dominex Natural Foods Marketing Director [ph] 402-829-8420 | [e] tross@westinfoods.com  

Dominex Veggie Products Champion the Meatless Movement at Expo West
Featuring Bongiovi Brand Pasta Sauce (Jon Bon Jovi’s Dad’s company)

Omaha, Neb. –  March 6, 2015 – Meatless is taking the world by storm and Dominex Natural Foods will be featuring its veggie meatless AngelMeatballs at Natural Products Expo West, the nation’s largest natural and organic products show, on Friday March 6-8th, at the Anaheim Convention Center in Anaheim, CA.  The AngelMeatballs are made with fresh eggplant and feature all natural ingredients.

Retail buyers and members of the media will want to stop by booth #5870 and try the delicious meatless veggie meatballs.  The meatballs will be paired with a Garden Pasta Sauce made by the Bongiovi Brand.  Bongiovi Brand Pasta Sauce Company was founded by Jon Bongiovi, Sr. (Dad of famous singer Jon Bon Jovi.)  
“Consumers are adopting better lifestyle habits and going meatless. Our Dominex products provide healthy meatless alternatives that are easy to prepare,” said Tammy Ross, Dominex Natural Foods Marketing Director.   Dominex is a brand partner with Meatless Monday, a movement that encourages individuals to give up meat one day a week with the understanding periodic behavior change can lead to continuous positive health habits.   Meatless Monday is now observed in over 24 countries.  Entire cities and schools have also declared Monday as a meat-free day.

The entire product line from Dominex/AngelFoods makes it easier than ever to go meatless.  The #1 selling Eggplant Cutlets, Burgers and Veggie Meatballs are the perfect meat substitute in recipes.  Dominex Cutlets can be cubed or cut into stripes. The veggie burgers and meatballs can be crumbled to replace beef in recipes.  The meatballs and burgers have only 90 calories and 2.5 grams or less of fat per serving. That’s one-third of the calories of regular meatballs and burgers. AngelBowls are also great for Meatless Mondays as lunch or served as an entree for a family meal over a bed of noodles, potatoes or
rice. Other Dominex products include our AngelFries made from Eggplant with a delicious Italian breading and 65% less sodium than leading French Fries.  The AngelParm Bites combines healthy eggplant, zesty marinara sauce and rich cheeses for the taste of eggplant parmesan in an Italian breaded nugget.

Now in its 34th year, Natural Products Expo West draws more than 70,000 trade visitors from over 100 countries and 2,500 exhibitors. The Dominex Booth is located in Hall E on the lower level. This year Dominex Natural Foods will be sharing its booth with Superberries, another brand in the Westin Foods Health and Wellness Division.  The theme of our booth is from Berries to Veggies.  Superberries brand features the Aroniaberry, a top antioxidant.   

About Dominex Natural Foods
For more than 25 years, Dominex has been and continues to be the leader in frozen, specialty, all-natural eggplant products. Their great-tasting product line-up made from Eggplant and other vegetables includes Eggplant Cutlets, AngelBurgers,  AngelMeatballs, AngelParm Bites, AngelFries and chef inspired AngelBowls.   Headquarters in Omaha, NE, Dominex sells to the retail, foodservice, club, and ingredient channels. Dominex sources fresh eggplant year-round and combines it with natural ingredients within days of harvest.  For additional information, please visit www.dominexnaturalfoods.com.


Media Inquiries:
Tammy Ross, Dominex Natural Foods Marketing Director [ph] 402-829-8420 | [e] tross@westinfoods.com